Recommended Products
This is a Marketing Section — it does not exist in Shopify’s default emails. You control it live: change text, enable or disable per template, no re-export needed. See What are Marketing Sections? for an overview.
Show personalized product recommendations in your notification emails. Shopify automatically selects products based on the customer’s order history.
Use case
Increase repeat purchases by showing relevant products in every shipping confirmation or order update — without any manual work.
What you can customize
- Heading — e.g. "You may also like"
- Number of products shown
The actual products are chosen by Shopify’s recommendation algorithm — different for every customer.
Updated on: 07/04/2026
Thank you!